$6.7 Billion Total Value of the Cat Brand 2019
$3 Billion Total Retail Sales of Cat licensed merchandise in 2019
#1 Best Corporate Brand – Licensing International 2019
83,000 Retail outlets worldwide selling Cat licensed merchandise
150+ Cat Mono Brand Stores around the globe
150+ Countries in which official Cat licensed products are sold
#91 Forbes World’s Most Valuable Brands 2019
#43 Fortune’s Most Admired Companies 2019
#22 Top 150 Global Licensors 2019
Licensee since
2007
Territory
Global
Sales Model
DTC (Direct-To-Consumer), DTR (Direct-To-Retailers), Loyalty, Wholesalers
Product Categories
Bags, Luggage, Accessories, Wallets, Tool Bags, Tool Storage and Soft Coolers
Target Group
Lifestyle and Work
All Rights Reserved. CAT, CATERPILLAR, LET’S DO THE WORK, their respective logos, “Caterpillar Yellow”, the “Power Edge” and Cat “Modern Hex” trade dress as well as corporate and product identity used herein, are trademarks of Caterpillar and may not be used without permission. GROWN UP Licenses Ltd. is a global licensee for bags and accessories of Caterpillar Inc.
– or send us a message via the contact formula below
Chairman
thomas.berg@grown-up.com
+852 6825 9180
Chief Executive Officer
joey.shut@grown-up.com
+852 6816 0369
Chief Commercial Officer – Cat®, LEGO® & Ellehammer (Global)
mrh@gp-licenses.com
+45 2123 0143
Commercial Director – New Balance® (Global)
ll@gp-licenses.com
+45 2332 3565
APAC Chief Commercial Officer
mike.lok@gp-licenses.com
+852 6661 8870
+86 131 7211 1091
Senior Vice President Sales (USA)
tod.egan@grown-up.com
+1 770 597 4236
Commercial Director – Tool Storage
& Coolers (Global) and Cat® (USA)
martin.totten@grown-up.com
+852 8191 7378
Sales Director EMEA
lak@bbm-europe.com
+45 5215 2509
Sales Director HK & APAC
Isaac.ip@grown-up.com
+852 5999 9208
DENMARK
Balticagade 10B, 2. Floor,
DK-8000 Aarhus C
Tel.: +45 7020 7599
Fax.: +45 7020 7399
info@gp-licenses.com
HONG KONG
Flat/Rm D, Block 2,7/F, Tai Ping Ind. Ctr.
55 Ting Kok Rd., Tai Po, N.T.
Tel.: +852 26 66 03 83
Fax.: +852 26 66 03 33
info@gp-licenses.com
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